Through Pandemics and Recessions, the Greatest Luxury Brands endure and adapt
Great luxury brands like Rolex, Rolls-Royce and Patek Philippe have endured over a century of political and economic crisis. What's the secret"
The post Through Pandemics and Recessions, the Greatest Luxury Brands endure and adapt appeared first on LUXUO.
UNITED KINGDOM – NOVEMBER 28: Photograph taken from an album of prints compiled by English motorist, motor car manufacturer and aviator Charles Stewart Rolls (1877-1910). Rolls was a keen driver and was well known in the motoring world, having competed in many races of the time. After gaining a BA and an MA in engineering at Cambridge, Rolls established a successful business assembling and selling imported French cars from showrooms in London. He went on to found Rolls-Royce Ltd with Frederick Henry Royce (1863-1933) in 1906, creating one of the world’s most famous marques. Rolls was also the first to make a non-stop double crossing of the English Channel by plane, but in 1910 he was killed when his aeroplane crashed at the Bournemouth Air Show. (Photo by SSPL/Getty Images) 116 years to the day, May 4th marks that fateful milestone when the Honourable Charles Rolls first met Henry Royce at the Midland Hotel, Manchester ? an encounter which sees Rolls-Royce forever change the face of luxury automotive manufacturing. Amidst the coronavirus pandemic and the spectre of the worst recession since the great depression, consideration of the carmaker’s founding in 1904 would mean that the English automotive ma...
The post Through Pandemics and Recessions, the Greatest Luxury Brands endure and adapt appeared first on LUXUO.
UNITED KINGDOM – NOVEMBER 28: Photograph taken from an album of prints compiled by English motorist, motor car manufacturer and aviator Charles Stewart Rolls (1877-1910). Rolls was a keen driver and was well known in the motoring world, having competed in many races of the time. After gaining a BA and an MA in engineering at Cambridge, Rolls established a successful business assembling and selling imported French cars from showrooms in London. He went on to found Rolls-Royce Ltd with Frederick Henry Royce (1863-1933) in 1906, creating one of the world’s most famous marques. Rolls was also the first to make a non-stop double crossing of the English Channel by plane, but in 1910 he was killed when his aeroplane crashed at the Bournemouth Air Show. (Photo by SSPL/Getty Images) 116 years to the day, May 4th marks that fateful milestone when the Honourable Charles Rolls first met Henry Royce at the Midland Hotel, Manchester ? an encounter which sees Rolls-Royce forever change the face of luxury automotive manufacturing. Amidst the coronavirus pandemic and the spectre of the worst recession since the great depression, consideration of the carmaker’s founding in 1904 would mean that the English automotive ma...
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