Jyri Pylkkänen, Glenfiddich & The Balvenie Regional Malts Brand Ambassador, Shares His Whisky Market Insights
Jyri Pylkkänen is the new Regional Malts Brand Ambassador for Southeast Asia, focusing on Glenfiddich and The Balvenie.
The post Jyri Pylkkänen, Glenfiddich & The Balvenie Regional Malts Brand Ambassador, Shares His Whisky Market Insights appeared first on LUXUO.
Jyri Pylkkänen
It is not often you come across a Finnish person in Singapore. After spending the majority of his life in Helsinki, Jyri Pylkkänen finds himself exchanging his Scandinavian home country?s climate and way of life with Singapore?s (where he is based) sweltering heat and humidity and Southeast Asia?s melting pot of culture. The move comes after he was appointed as the new Regional Malts Brand Ambassador for Southeast Asia, focusing on Glenfiddich and The Balvenie.
Blessed with a tall frame, a glorious moustache and a beard, Jyri could easily make the cast of Netflix?s Vikings but instead finds himself in the world of alcohol and spirits. Growing up in the little city of Porvoo, along the south coast of Finland, Helsinki was the natural port of call for young Jyri back then. Embarking on either sports or academics are the two obvious paths for young Finns, but Jyri decided against both and sought opportunities elsewhere. Jyri stumbled across a gig in a nightclub while on the lookout, where he was promoted to make drinks behind the bar two weeks in. This new world was an eye-opener for Jyri, which quickly sparked the flames of passion in him.
Porvoo, Finland
Since then, Jyri estab...
The post Jyri Pylkkänen, Glenfiddich & The Balvenie Regional Malts Brand Ambassador, Shares His Whisky Market Insights appeared first on LUXUO.
Jyri Pylkkänen
It is not often you come across a Finnish person in Singapore. After spending the majority of his life in Helsinki, Jyri Pylkkänen finds himself exchanging his Scandinavian home country?s climate and way of life with Singapore?s (where he is based) sweltering heat and humidity and Southeast Asia?s melting pot of culture. The move comes after he was appointed as the new Regional Malts Brand Ambassador for Southeast Asia, focusing on Glenfiddich and The Balvenie.
Blessed with a tall frame, a glorious moustache and a beard, Jyri could easily make the cast of Netflix?s Vikings but instead finds himself in the world of alcohol and spirits. Growing up in the little city of Porvoo, along the south coast of Finland, Helsinki was the natural port of call for young Jyri back then. Embarking on either sports or academics are the two obvious paths for young Finns, but Jyri decided against both and sought opportunities elsewhere. Jyri stumbled across a gig in a nightclub while on the lookout, where he was promoted to make drinks behind the bar two weeks in. This new world was an eye-opener for Jyri, which quickly sparked the flames of passion in him.
Porvoo, Finland
Since then, Jyri estab...
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