Panerai Expands Sustainable Initiatives
The brand pledges its commitment to combat the realities of climate change.
The post Panerai Expands Sustainable Initiatives appeared first on LUXUO.
Image: Panerai
Panerai ? a brand that is so closely linked to the oceans and seas ? has recently expanded its sustainable initiatives to combat the ever-present reality of climate change. These range from internal operations, to external outreach as well as educational initiatives.
Read More: Panerai Luminor Meets Chrono
Over the years, the iconic dive watchmaker has adopted a suite of initiatives in favour of sustainability. Leading the charge is the building in which Panerai houses its operations. The modern structure is designed to reduce carbon dioxide emissions to zero by cleverly utilising several recycling processes ? this includes the reuse of rainwater, of which Panerai says it saves 225,000 liters each year, and 100 per cent hydroelectric electricity to power the manufacturing plant.
Materials
It’s a well-known fact that Panerai has been a member of the Responsible Jewellery Council (RJC) since 2012, and has been championing sustainable materials processes. The brand’s eSteel material is one such byproduct of its sustainability initiatives. The next-gen metal is obtained from pre-consumer recycled steel scraps (up to 95%) from different industries. According to Panerai, its production ‘significantly reduces CO2 emissions’.
Watches
Panerai submersible eLAB-ID PAM01225
In...
The post Panerai Expands Sustainable Initiatives appeared first on LUXUO.
Image: Panerai
Panerai ? a brand that is so closely linked to the oceans and seas ? has recently expanded its sustainable initiatives to combat the ever-present reality of climate change. These range from internal operations, to external outreach as well as educational initiatives.
Read More: Panerai Luminor Meets Chrono
Over the years, the iconic dive watchmaker has adopted a suite of initiatives in favour of sustainability. Leading the charge is the building in which Panerai houses its operations. The modern structure is designed to reduce carbon dioxide emissions to zero by cleverly utilising several recycling processes ? this includes the reuse of rainwater, of which Panerai says it saves 225,000 liters each year, and 100 per cent hydroelectric electricity to power the manufacturing plant.
Materials
It’s a well-known fact that Panerai has been a member of the Responsible Jewellery Council (RJC) since 2012, and has been championing sustainable materials processes. The brand’s eSteel material is one such byproduct of its sustainability initiatives. The next-gen metal is obtained from pre-consumer recycled steel scraps (up to 95%) from different industries. According to Panerai, its production ‘significantly reduces CO2 emissions’.
Watches
Panerai submersible eLAB-ID PAM01225
In...
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