Nike Refurbished: A Step Closer to Zero
Looking to further reduce their carbon footprint and waste under the ?Move to Zero? commitments, Nike introduced a new circularity program, Nike Refurbished.
The post Nike Refurbished: A Step Closer to Zero appeared first on LUXUO.
The Nike Refurbished program is part of the company?s efforts to recycle its products through various means in order to reduce its carbon emissions and waste. This involves two main methods, namely, the refurbishment and resale of old sneakers and the recycling of those which can?t be restored. This comes at a time where brands the world over are becoming increasingly concerned with sustainability and racing to develop innovations to establish themselves as the greenest in their industries. Nike, it seems, is no exception to this growing trend.
To accomplish its goals of reducing waste and carbon emissions, Nike Refurbished encourages consumers to return rather than dispose of their worn Nike sneakers. Nike gives consumers a 60-day window in which to return their sneakers to participating stores. Upon their return, each sneaker is carefully inspected and then meticulously and lovingly refurbished by hand using different products and tools. Once they have been restored to as good a condition as possible, they are classified into three different grades based on the kind of state they are in. The three grades are ?Like New?, ?Gently Worn?, and ?Cosmetically Flawed?.
?Like New? indicates that the shoes are in a near-perfect condition wit...
The post Nike Refurbished: A Step Closer to Zero appeared first on LUXUO.
The Nike Refurbished program is part of the company?s efforts to recycle its products through various means in order to reduce its carbon emissions and waste. This involves two main methods, namely, the refurbishment and resale of old sneakers and the recycling of those which can?t be restored. This comes at a time where brands the world over are becoming increasingly concerned with sustainability and racing to develop innovations to establish themselves as the greenest in their industries. Nike, it seems, is no exception to this growing trend.
To accomplish its goals of reducing waste and carbon emissions, Nike Refurbished encourages consumers to return rather than dispose of their worn Nike sneakers. Nike gives consumers a 60-day window in which to return their sneakers to participating stores. Upon their return, each sneaker is carefully inspected and then meticulously and lovingly refurbished by hand using different products and tools. Once they have been restored to as good a condition as possible, they are classified into three different grades based on the kind of state they are in. The three grades are ?Like New?, ?Gently Worn?, and ?Cosmetically Flawed?.
?Like New? indicates that the shoes are in a near-perfect condition wit...
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