How will the Post-Pandemic Luxury Fashion Landscape Look and How Brands can Win
$600 million in debt, Brooks Brothers has put itself up for sale. Already luxury fashion is changing as it did during the last Great Recession and the Great Depression before it. How can brands survive and thrive"
The post How will the Post-Pandemic Luxury Fashion Landscape Look and How Brands can Win appeared first on LUXUO.
According to confidential sources speaking to WSJ, Brooks Brothers, the men?s haberdasher and two century old menswear institution for Wall Street bankers and financiers is looking for potential buyers. Before the covid-19 pandemic, Brooks Brothers was already $600 million in debt and that the transaction could be part of a bankruptcy filings.
Brooks Brother?s current precarious position is emblematic of a bigger disruption kickstarted by the coronavirus outbreak. Operating 250 stores in the US and another 250 in over 40 countries, Brooks Brothers discovered that though their affluent banking and finance customers have been less affected by the millions of job losses, the routine of work and travel has been so vastly altered that the post-pandemic fashion landscape would not likely resemble
How will the Post-Pandemic Luxury Fashion Landscape Look and How Brands can Win
The recent live-streamed edition of CR Runway, provided a glimpse into a sort of dystopian future where models, in the comfort of their well appointed million dollar homes, strutted their garb and stuff to a YouTube audience. But as Vanessa Friedman of NYT pointed out, the show bec...
The post How will the Post-Pandemic Luxury Fashion Landscape Look and How Brands can Win appeared first on LUXUO.
According to confidential sources speaking to WSJ, Brooks Brothers, the men?s haberdasher and two century old menswear institution for Wall Street bankers and financiers is looking for potential buyers. Before the covid-19 pandemic, Brooks Brothers was already $600 million in debt and that the transaction could be part of a bankruptcy filings.
Brooks Brother?s current precarious position is emblematic of a bigger disruption kickstarted by the coronavirus outbreak. Operating 250 stores in the US and another 250 in over 40 countries, Brooks Brothers discovered that though their affluent banking and finance customers have been less affected by the millions of job losses, the routine of work and travel has been so vastly altered that the post-pandemic fashion landscape would not likely resemble
How will the Post-Pandemic Luxury Fashion Landscape Look and How Brands can Win
The recent live-streamed edition of CR Runway, provided a glimpse into a sort of dystopian future where models, in the comfort of their well appointed million dollar homes, strutted their garb and stuff to a YouTube audience. But as Vanessa Friedman of NYT pointed out, the show bec...
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