How Sustainability is Driving Innovation in the Watch Industry
Sustainability is the new global trend which luxury brands in different industries are embracing. We take a look at how watchmakers, in keeping with the times, are coming up with innovations, fuelled by the demand for sustainable products.
The post How Sustainability is Driving Innovation in the Watch Industry appeared first on LUXUO.
H. Moser & Cie. presented a watch covered in real plants at SIHH in 2019; Image Credit: Courtesy of H. Moser
Patek Philippe?s famous slogan reads ?You never actually own a Patek Philippe, you merely look after it for the next generation?. The fact that one of these timepieces will outlast its user is one of the main selling points of a luxury mechanical watch. Apart from the appeal of potentially being able to pass down a watch as an heirloom to the next generation, a more contemporary allure has risen around mechanical watches: sustainability. After all, if it can be used for decades and passed on without having to be replaced, it has to be sustainable right" Unfortunately, according to a World Wildlife Foundation report on the Swiss watch industry published in 2018, there were several environmental concerns revolving mining, pollution, and the resources needed to process raw materials for manufacturing. More had to be done. Fast forward to present day and many distinguished watchmakers are pushing the boundaries of innovation, fuelled by the global trend towards sustainability.
The most common examples of sustainable inno...
The post How Sustainability is Driving Innovation in the Watch Industry appeared first on LUXUO.
H. Moser & Cie. presented a watch covered in real plants at SIHH in 2019; Image Credit: Courtesy of H. Moser
Patek Philippe?s famous slogan reads ?You never actually own a Patek Philippe, you merely look after it for the next generation?. The fact that one of these timepieces will outlast its user is one of the main selling points of a luxury mechanical watch. Apart from the appeal of potentially being able to pass down a watch as an heirloom to the next generation, a more contemporary allure has risen around mechanical watches: sustainability. After all, if it can be used for decades and passed on without having to be replaced, it has to be sustainable right" Unfortunately, according to a World Wildlife Foundation report on the Swiss watch industry published in 2018, there were several environmental concerns revolving mining, pollution, and the resources needed to process raw materials for manufacturing. More had to be done. Fast forward to present day and many distinguished watchmakers are pushing the boundaries of innovation, fuelled by the global trend towards sustainability.
The most common examples of sustainable inno...
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