Experience the immaculate standards of personal in-store service, with a staff showcasing physical products online, from the comfort of your home.
The post Gucci Replicates It’s Personalised In-Store Service Experience With an All-New Video Shopping Feature appeared first on LUXUO.

Of the innumerable fashion and retail companies stepping up their online presence in light of ongoing social distancing measures, Gucci announces its all-new personalized video shopping feature, in effort to recreate the brand?s highly crucial and revered in-store experience.
Gucci Replicates It’s Personalised In-Store Service Experience With an All-New Video Shopping Feature

Dubbed ?Gucci Live?, the video service connects store staff with consumers via both mobile devices and online computers. Operating out of a dedicated set in a 2,300-square-metre Florence service center, black-tux-bow-tie-and-red-gloves-clad employees warmly welcome customers to modern day remote clienteling. Deeming the platform the first of its kind, Gucci acknowledges how regular e-commerce remains far from ever replacing the in-store experience, and thus with this advancement the brand aims to further boost sales whilst upholding the immaculate standards of personal service, often associated with luxury.

?The mission of our Gucci 9 global service centre is to provide our customers around the world with a direct connection to the Gucci community that is a seamless, always accessible, personalised experience. ...