Qatar Expands Cultural Initiatives With 3 New Museums

Qatar hopes to rebrand the region?s image and expand its economy beyond oil, through its extensive museum program and cultural initiatives.
The post Qatar Expands Cultural Initiatives With 3 New Museums appeared first on LUXUO.
A rendering of Art Mill. Image: Elemental
As part of ambitious cultural plans, the Gulf nation of Qatar intends to build three new museums in Doha, each designed by a Pritzker Prize-winning architect. Qatar hopes to rebrand the region?s image and move closer to its goal ? established fifteen years ago ? of becoming an arts and culture hub.
The plans were announced on 27 March during the online Doha Forum by the chairperson of Qatar Museums, Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani.
Touted as ?the undisputed queen of the art world? by Forbes, Sheikha Al Mayassa has led Qatar Museums to an estimated annual spend of US$1 billion. The double major in Political Science and Literature was ranked 91 on the Forbes Power Women list and featured in the Time 100 in 2014, according to Business of Fashion.
READ MORE: Dubai?s Museum of the Future: An Architectural Marvel
The two-day forum was focused on Qatar?s creative economy as well as the current and future institutions that will help to advance it. As per a statement by Sheikha Al Mayassa, the plans were a ?strategy for investing in the creative economy to drive the next phase of development of Qatar?.
She was joined by ELEMENTAL?s Alejandro Aravena and Jacques Herzog of Herzog &...
The post Qatar Expands Cultural Initiatives With 3 New Museums appeared first on LUXUO.
A rendering of Art Mill. Image: Elemental
As part of ambitious cultural plans, the Gulf nation of Qatar intends to build three new museums in Doha, each designed by a Pritzker Prize-winning architect. Qatar hopes to rebrand the region?s image and move closer to its goal ? established fifteen years ago ? of becoming an arts and culture hub.
The plans were announced on 27 March during the online Doha Forum by the chairperson of Qatar Museums, Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani.
Touted as ?the undisputed queen of the art world? by Forbes, Sheikha Al Mayassa has led Qatar Museums to an estimated annual spend of US$1 billion. The double major in Political Science and Literature was ranked 91 on the Forbes Power Women list and featured in the Time 100 in 2014, according to Business of Fashion.
READ MORE: Dubai?s Museum of the Future: An Architectural Marvel
The two-day forum was focused on Qatar?s creative economy as well as the current and future institutions that will help to advance it. As per a statement by Sheikha Al Mayassa, the plans were a ?strategy for investing in the creative economy to drive the next phase of development of Qatar?.
She was joined by ELEMENTAL?s Alejandro Aravena and Jacques Herzog of Herzog &...
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