LVMH?s L?Epée Acquisition Hints at Broader Strategy in Luxury Horology

This acquisition of a "jewel" in Haute Horlogerie is further proof of the LVMH Group?s determination to dominate luxury watchmaking.
The post LVMH’s L?Epée Acquisition Hints at Broader Strategy in Luxury Horology appeared first on LUXUO.
A Family Affair
At the start of 2024, Frédéric Arnault ? heir to the LVMH empire ? was appointed the role of CEO of LVMH Watches. This was a pivotal move in LVMH?s watches and jewellery division where it not only required Frédéric to flex his credentials in steering the ship of various luxury watch brands but also represented LVMH’s forward-thinking vision to brand itself as a global frontrunner in high-end watchmaking.
Now, LVMH’s acquisition of Swiza ? the owner of L?Epée 1839 ? only further illustrates the group’s determination to conquer the world of watchmaking.
Read More: LUXUO Leaders: CEO of L?Epée, Arnaud Nicolas on the Art of Luxury Watchmaking
Why Now"
As it stands, LVMH is already at the forefront of fashion, being arguably the most profitable luxury fashion conglomerate in the world. However, it appears as if the French luxury giant may be in third place behind its Swiss competitors in luxury watchmaking. The Swatch Group (which includes Breguet, Harry Winston, Blancpain, Glashütte and Omega) and Richemont (whose brands include A. Lange & Sohne, Cartier, IWC, Jaeger-LeCoultre, Panerai and Piaget) continue to dominate the horological space and by acquir...
The post LVMH’s L?Epée Acquisition Hints at Broader Strategy in Luxury Horology appeared first on LUXUO.
A Family Affair
At the start of 2024, Frédéric Arnault ? heir to the LVMH empire ? was appointed the role of CEO of LVMH Watches. This was a pivotal move in LVMH?s watches and jewellery division where it not only required Frédéric to flex his credentials in steering the ship of various luxury watch brands but also represented LVMH’s forward-thinking vision to brand itself as a global frontrunner in high-end watchmaking.
Now, LVMH’s acquisition of Swiza ? the owner of L?Epée 1839 ? only further illustrates the group’s determination to conquer the world of watchmaking.
Read More: LUXUO Leaders: CEO of L?Epée, Arnaud Nicolas on the Art of Luxury Watchmaking
Why Now"
As it stands, LVMH is already at the forefront of fashion, being arguably the most profitable luxury fashion conglomerate in the world. However, it appears as if the French luxury giant may be in third place behind its Swiss competitors in luxury watchmaking. The Swatch Group (which includes Breguet, Harry Winston, Blancpain, Glashütte and Omega) and Richemont (whose brands include A. Lange & Sohne, Cartier, IWC, Jaeger-LeCoultre, Panerai and Piaget) continue to dominate the horological space and by acquir...
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