Back and Stronger: Formula One Going Ever Popular

The rejuvenation of F1 under a new leadership sets for a brighter future for the world?s most watch motorsports race.
The post Back and Stronger: Formula One Going Ever Popular appeared first on LUXUO.
Formula 1 (F1) has captured the hearts of many around the world for generations since its inaugural race in 1950 at Silverstone, England. The races through the years represented the pinnacle of motorsports and the pursuit of excellence. Its heritage is closely associated with the idea of freedom, which is a tenet cherished by the West and an aspiration for better days post-World War II.
Back in the days, Europe was still reeling from the war’s aftermath and car racing provided that pump of adrenaline for people. For the first Grand Prix, circuits from seven countries were used: Britain, Monaco, America, Switzerland, Belgium, France and Italy. As we move into more recent times, each season will feature 23 races. The promotion of F1 to the masses falls under the purview of the Formula One Group, founded by Bernie Ecclestone in the 1970s. In 2017, the group was acquired by US media house Liberty Media for an estimated sum of US$8 billion including debt.
Bernie Ecclestone
READ MORE: Amber Lounge, the World?s Most Luxurious Formula 1 After-party Returns to Singapore
While motorsports flourished under the wings of Ecclestone, the ?F1 Supremo? was stuck in the old ways of how it ran the business. Many would agree that the business model was outdated despit...
The post Back and Stronger: Formula One Going Ever Popular appeared first on LUXUO.
Formula 1 (F1) has captured the hearts of many around the world for generations since its inaugural race in 1950 at Silverstone, England. The races through the years represented the pinnacle of motorsports and the pursuit of excellence. Its heritage is closely associated with the idea of freedom, which is a tenet cherished by the West and an aspiration for better days post-World War II.
Back in the days, Europe was still reeling from the war’s aftermath and car racing provided that pump of adrenaline for people. For the first Grand Prix, circuits from seven countries were used: Britain, Monaco, America, Switzerland, Belgium, France and Italy. As we move into more recent times, each season will feature 23 races. The promotion of F1 to the masses falls under the purview of the Formula One Group, founded by Bernie Ecclestone in the 1970s. In 2017, the group was acquired by US media house Liberty Media for an estimated sum of US$8 billion including debt.
Bernie Ecclestone
READ MORE: Amber Lounge, the World?s Most Luxurious Formula 1 After-party Returns to Singapore
While motorsports flourished under the wings of Ecclestone, the ?F1 Supremo? was stuck in the old ways of how it ran the business. Many would agree that the business model was outdated despit...
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