The WOW Conversation: Green Dials
Are green dials really trending" This is the question that the editors of WOW Singapore and Thailand grapple with, in the aftermath of
Watches & Wonders 2021.
The post The WOW Conversation: Green Dials appeared first on LUXUO.
Image: Breitling
While watching the Breitling Summit webcast, the world was treated to the spectacle of Breitling CEO Georges Kern asking Brad Pitt what he thought about the green dial trend. He did this with just the hint of a smirk, and got a laconic reply from Pitt, who said he does not know anything about trends.
This was a masterstroke from Kern, a man who knows a thing or two about messaging. Depending on where you stand, you might think this exchange was meant to poke fun at the idea of trends in watchmaking. However, it might also be a way of saying Breitling is definitely feeling the zeitgeist, because it does have a couple of new offerings with green dials. Way to have your cake and eat it too!
Before moving on, we must acknowledge the colossal presence of a shadow hanging over the impact of green in watchmaking. If you guessed that the shadow is cast by the jolly green Geneva giant called Rolex, well, congratulations. Without even referencing the so-called Hulk Submariner, we draw your attention to the oft-neglected Oyster Perpetual Milgauss. It features the outstanding Z Blue dial, which is given an unearthly hue by the green-tinged sapphire crystal – a Rolex exclusive. Green is actually the corporate colour of Ro...
Watches & Wonders 2021.
The post The WOW Conversation: Green Dials appeared first on LUXUO.
Image: Breitling
While watching the Breitling Summit webcast, the world was treated to the spectacle of Breitling CEO Georges Kern asking Brad Pitt what he thought about the green dial trend. He did this with just the hint of a smirk, and got a laconic reply from Pitt, who said he does not know anything about trends.
This was a masterstroke from Kern, a man who knows a thing or two about messaging. Depending on where you stand, you might think this exchange was meant to poke fun at the idea of trends in watchmaking. However, it might also be a way of saying Breitling is definitely feeling the zeitgeist, because it does have a couple of new offerings with green dials. Way to have your cake and eat it too!
Before moving on, we must acknowledge the colossal presence of a shadow hanging over the impact of green in watchmaking. If you guessed that the shadow is cast by the jolly green Geneva giant called Rolex, well, congratulations. Without even referencing the so-called Hulk Submariner, we draw your attention to the oft-neglected Oyster Perpetual Milgauss. It features the outstanding Z Blue dial, which is given an unearthly hue by the green-tinged sapphire crystal – a Rolex exclusive. Green is actually the corporate colour of Ro...
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