SKS Capital?s Jack Chen: ?SKS sets itself apart with unique strengths that are difficult to duplicate?
Jack Chen understands the crucial steps for any brand looking to establish itself in a new market ? from beauty to sustainability.
The post SKS Capital’s Jack Chen: “SKS sets itself apart with unique strengths that are difficult to duplicate” appeared first on LUXUO.
Jack Chen is a man who understands market research. With his understanding of the complexities in adapting strategies to achieve successful overseas expansions while delivering dynamic e-commerce platforms that are crucial in captivating consumers, Chen brings an unparalleled value to world of high-value investments. In 2021, LUXUO interviewed Kuei “Jack” Chen, Managing Partner and Founder at SKS Capital to discuss his selection process when investing in new brands. Now two years on, LUXUO catches up with Jack to discuss SKS Capital’s entry into the beauty sector and further plans of expansion in Singapore alongside localising the brand to meet local consumer behaviours and needs.
Good to meet you again in the Lion City! You have spent plenty of time lately in Singapore. Why is this capital city becoming strategically important in the growth of SKS Capital"
Singapore has indeed become an increasingly strategic location for the growth of Capital for multiple reasons. First, as SKS strategically focuses on cross-border expansion, Singapore’s international nature makes it a micro-market where brands can test their ability to expand. Its diverse c...
The post SKS Capital’s Jack Chen: “SKS sets itself apart with unique strengths that are difficult to duplicate” appeared first on LUXUO.
Jack Chen is a man who understands market research. With his understanding of the complexities in adapting strategies to achieve successful overseas expansions while delivering dynamic e-commerce platforms that are crucial in captivating consumers, Chen brings an unparalleled value to world of high-value investments. In 2021, LUXUO interviewed Kuei “Jack” Chen, Managing Partner and Founder at SKS Capital to discuss his selection process when investing in new brands. Now two years on, LUXUO catches up with Jack to discuss SKS Capital’s entry into the beauty sector and further plans of expansion in Singapore alongside localising the brand to meet local consumer behaviours and needs.
Good to meet you again in the Lion City! You have spent plenty of time lately in Singapore. Why is this capital city becoming strategically important in the growth of SKS Capital"
Singapore has indeed become an increasingly strategic location for the growth of Capital for multiple reasons. First, as SKS strategically focuses on cross-border expansion, Singapore’s international nature makes it a micro-market where brands can test their ability to expand. Its diverse c...
| -------------------------------- |
|
|
