Rolex Premieres Perpetual Planet: Heroes of the Oceans
To commemorate World Oceans Day, Rolex released a documentary to tell the global story of our fragile oceanic ecosystems and the work that goes into protecting them.
The post Rolex Premieres <i>Perpetual Planet: Heroes of the Oceans</i> appeared first on LUXUO.
Brad Norman, 2006 Rolex Awards Laureate, tagging a
whale shark off the coast of Western Australia
The most iconic of Rolex?s range of timepieces is arguably the submariner. The luxury dive watch is universally known and loved by many the world over, and it cemented the manufacture?s connection with the ocean. It seems only fitting that Rolex, as part of their Perpetual Planet initiative, supports the efforts of organisations like Mission Blue who are working to protect and conserve the diverse ecosystems that are found under the sea. This World Oceans Day, Rolex released a documentary, produced in conjunction with BBC Studios? Science Unit, telling the stories of these organisations and celebrating the work they have done.
We previously covered Rolex?s collaboration with the National Geographic Society and their expeditions to remote mountain tops to better understand the world?s atmospheric processes. While these expeditions occurred a great distance above sea-level, this documentary took the Swiss manufacture many miles below. As previously mentioned, Rolex supports Mission Blue?s work in protecting the many ecosystems found in the world?s oceans. Founded by Dr. Sylvia Earle, a Rolex Testimonee sin...
The post Rolex Premieres <i>Perpetual Planet: Heroes of the Oceans</i> appeared first on LUXUO.
Brad Norman, 2006 Rolex Awards Laureate, tagging a
whale shark off the coast of Western Australia
The most iconic of Rolex?s range of timepieces is arguably the submariner. The luxury dive watch is universally known and loved by many the world over, and it cemented the manufacture?s connection with the ocean. It seems only fitting that Rolex, as part of their Perpetual Planet initiative, supports the efforts of organisations like Mission Blue who are working to protect and conserve the diverse ecosystems that are found under the sea. This World Oceans Day, Rolex released a documentary, produced in conjunction with BBC Studios? Science Unit, telling the stories of these organisations and celebrating the work they have done.
We previously covered Rolex?s collaboration with the National Geographic Society and their expeditions to remote mountain tops to better understand the world?s atmospheric processes. While these expeditions occurred a great distance above sea-level, this documentary took the Swiss manufacture many miles below. As previously mentioned, Rolex supports Mission Blue?s work in protecting the many ecosystems found in the world?s oceans. Founded by Dr. Sylvia Earle, a Rolex Testimonee sin...
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