Rolex and its Timeless Connection to the Cinema
Rolex watches have played their own role on the wrists of legendary characters in numerous films, including multiple Oscar-winning masterpieces. And today, by its support of artistic and technical excellence in filmmaking, Rolex itself has become an acting participant in its own right.
The post Rolex and its Timeless Connection to the Cinema appeared first on LUXUO.
Image: Rolex
For over a century, Rolex has accompanied explorers and achievers around the world. Today, the brand is present at the most prestigious events in golf, sailing, tennis, motor sport, and at equestrian tournaments while also making a unique and lasting contribution to global arts and culture, science and exploration.
One of the key partnerships within the arts and culture space is with the world of Cinema. They both share a similar vision: creating masterpieces. For one, masterpieces of timekeeping; for the other, cinematic masterpieces. On the surface, it seems hardly comparable, watches and films being two entirely dissimilar products.
However, Rolex has been a feature of the film industry for decades.
Gabriel Byrne in The Usual Suspects (1995)
Film is a very visual medium, and the smallest detail on screen could alter the whole meaning of a shot. When an actor chooses to wear a Rolex watch, its presence on their wrist adds information to the plot. The personal effect lends the character a possible history, past and destiny. It reveals something of the temperament, taste, values, aspir...
The post Rolex and its Timeless Connection to the Cinema appeared first on LUXUO.
Image: Rolex
For over a century, Rolex has accompanied explorers and achievers around the world. Today, the brand is present at the most prestigious events in golf, sailing, tennis, motor sport, and at equestrian tournaments while also making a unique and lasting contribution to global arts and culture, science and exploration.
One of the key partnerships within the arts and culture space is with the world of Cinema. They both share a similar vision: creating masterpieces. For one, masterpieces of timekeeping; for the other, cinematic masterpieces. On the surface, it seems hardly comparable, watches and films being two entirely dissimilar products.
However, Rolex has been a feature of the film industry for decades.
Gabriel Byrne in The Usual Suspects (1995)
Film is a very visual medium, and the smallest detail on screen could alter the whole meaning of a shot. When an actor chooses to wear a Rolex watch, its presence on their wrist adds information to the plot. The personal effect lends the character a possible history, past and destiny. It reveals something of the temperament, taste, values, aspir...
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