Rolex and Cinema: Writing History Side By Side - fashion beauty deco Blogs

Rolex and Cinema: Writing History Side By Side

In perpetual evolution, Rolex continues its commitment to supporting the film infront and behind the camera
The post Rolex and Cinema: Writing History Side By Side appeared first on LUXUO.

Rolex and cinema both share a powerful convergence of imagination and artistic excellence. Onscreen, the Rolex watch enriches the identity of the characters who wear them with its crafted symbolism. When an actor chooses to wear a Rolex watch, its presence on their wrist adds coded information to the plot. The personal effect lends the character a possible history, past and destiny. Rolex goes beyond appearances and cameos on the silver screen, the Swiss manufacturer also encourages the preservation and transmission of the cinematic arts.

Rolex: A Proud Sponsor of the Oscars®
Both Rolex and cinema share a commonality ? they are aspirational and inspire ambition. The landscape of cinema is ever-changing and like Rolex, is in perpetual movement. Rolex continues to maintain close ties with the cinematic industry in an effort to support the world of arts and culture. From being adorned by both dynamic and mythical characters in numerous films (including multiple Oscar-winning masterpieces) to supporting the artistic and technical excellence in filmmaking, as seen on cinematic legends Martin Scorsese and James Cameron. Through its partnership with the Academy of Motion Picture Arts and Sciences, Rolex promotes excellence and celebrates progress by accompanying living l...
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