Platinum, Gold and Steel: The Appeal Of Precious Metal Timepieces
From its rarity to its undeniable versatility, timepieces made of precious metals are a collector's favourite for a multitude of reasons.
The post Platinum, Gold and Steel: The Appeal Of Precious Metal Timepieces appeared first on LUXUO.
For majority of the 20th century, precious metals were the most highly valued materials in watchmaking. The undeniable versatility of steel or the elegance found in platinum, and the classic feel of gold watches are what drives the appeal of these rare timepieces.
For a number of years, luxury timepieces were crafted in solid gold and that was the standard, go-to metal for watch manufacturers. As time has gone on, we have seen the introduction of a variety of new metals that have taken the watch world by storm. While 18k gold is still the metal of choice in luxury timepieces, the entrance of steel and platinum timepieces has offered watch enthusiasts a welcome range of options that encompass luxury.
Going For Gold
Image: Rolex
Looking only to gold then, one fact says it all. The retail price of any given model in gold does not have much of a relationship with material costs. There are many examples to get into but one can simply count on the value of gold being just 20% of the price, and that is if we are being so generous as to count 18k gold as 24k gold, and if we use the cost price of the watch, not the recommended retail price. Apply this line of reasoning and you will find yourself in trouble.
To illustrate, I will use t...
The post Platinum, Gold and Steel: The Appeal Of Precious Metal Timepieces appeared first on LUXUO.
For majority of the 20th century, precious metals were the most highly valued materials in watchmaking. The undeniable versatility of steel or the elegance found in platinum, and the classic feel of gold watches are what drives the appeal of these rare timepieces.
For a number of years, luxury timepieces were crafted in solid gold and that was the standard, go-to metal for watch manufacturers. As time has gone on, we have seen the introduction of a variety of new metals that have taken the watch world by storm. While 18k gold is still the metal of choice in luxury timepieces, the entrance of steel and platinum timepieces has offered watch enthusiasts a welcome range of options that encompass luxury.
Going For Gold
Image: Rolex
Looking only to gold then, one fact says it all. The retail price of any given model in gold does not have much of a relationship with material costs. There are many examples to get into but one can simply count on the value of gold being just 20% of the price, and that is if we are being so generous as to count 18k gold as 24k gold, and if we use the cost price of the watch, not the recommended retail price. Apply this line of reasoning and you will find yourself in trouble.
To illustrate, I will use t...
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