Panerai Luminor BiTempo is Bold and Beautiful
Panerai?s latest addition to the Luminor line-up, the BiTempo, is a worthy heir to the illustrious collection.
The post Panerai Luminor BiTempo is Bold and Beautiful appeared first on LUXUO.
In recent years, you might have seen Panerai dominate headlines for reasons beyond its watches. It dialled up its environmental efforts with the launch of the Submersible eLAB-ID, the first-ever watch constructed from 98.6 per cent recycled materials. It journeyed with its clients to the ice floes of the Arctic with brand ambassador Mike Horn; and it has ventured into the metaverse by releasing an NFT with every Panerai Experience Edition watch.
While these have all been exciting initiatives that have served to reinforce the brand?s bold ambitions, they have also distracted us slightly from the main crux of Panerai?s raison d?etre: its super-cool watches. Which is a pity, because we have really been digging the aesthetics and the restrained (well, by Panerai?s standards) approach to the Luminor collection.
READ MORE: Panerai CMO, Alessandro Ficarelli On the Brand?s Sustainability Effort and Communication
Case in point: The 2022 Luminor BiTempo. Meaning GMT in Panerai?s world, Bitempo is powered by Calibre P.9012, which is slightly slimmer than its predecessor, the P.9002. The in-house movement was built by Panerai?s team in Neûchatel, and is the watchmaker?s de facto GMT movement, with a power reserve of three days thanks to twin barrels. It also boasts a zero-reset hac...
The post Panerai Luminor BiTempo is Bold and Beautiful appeared first on LUXUO.
In recent years, you might have seen Panerai dominate headlines for reasons beyond its watches. It dialled up its environmental efforts with the launch of the Submersible eLAB-ID, the first-ever watch constructed from 98.6 per cent recycled materials. It journeyed with its clients to the ice floes of the Arctic with brand ambassador Mike Horn; and it has ventured into the metaverse by releasing an NFT with every Panerai Experience Edition watch.
While these have all been exciting initiatives that have served to reinforce the brand?s bold ambitions, they have also distracted us slightly from the main crux of Panerai?s raison d?etre: its super-cool watches. Which is a pity, because we have really been digging the aesthetics and the restrained (well, by Panerai?s standards) approach to the Luminor collection.
READ MORE: Panerai CMO, Alessandro Ficarelli On the Brand?s Sustainability Effort and Communication
Case in point: The 2022 Luminor BiTempo. Meaning GMT in Panerai?s world, Bitempo is powered by Calibre P.9012, which is slightly slimmer than its predecessor, the P.9002. The in-house movement was built by Panerai?s team in Neûchatel, and is the watchmaker?s de facto GMT movement, with a power reserve of three days thanks to twin barrels. It also boasts a zero-reset hac...
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