New Lange & So?hne sports watch Odysseus collection includes integrated rubber strap
One year after the original Lange Odysseus with steel bracelet launched amidst mixed criticism, LUXUO & WOW spoke to Product Development Director Anthony de Haas on the challenges of reinventing the luxury sports genre
The post New Lange & So?hne sports watch Odysseus collection includes integrated rubber strap appeared first on LUXUO.
For 2020, the new A. Lange & So?hne sports watch Odysseus collection has been enriched an edition that incorporates integrated rubber strap or leather band. When it was first launched, A Lange & So?hne’s new sports watch attracted divisive opinions, with commentators on blogs calling it “Lange’s code 11:59” referring to a competing luxury sports watch maker. However, it looks like the 2020 new Lange Odysseus is the Saxony manufacture’s latest expression of the luxury sports watch and the opinions of the watch connoisseur community have been very welcoming of the new Lange & So?hne Odysseus. “Around 12 years ago we (Lange) made the first attempt by making a watch like a Langematik in steel with a standard steel case and bracelet, we found that this was not the way to go. First, we felt it would annoy the owners of a PT or WG Langematik. Second, it would have been too easy.” – Anthony de Haas, Product Development Director on the birth of Lange’s first luxury sports watch, Odysseus
LUXUO and World of Watches spoke to Product Development Director Anthony de Haas abou...
The post New Lange & So?hne sports watch Odysseus collection includes integrated rubber strap appeared first on LUXUO.
For 2020, the new A. Lange & So?hne sports watch Odysseus collection has been enriched an edition that incorporates integrated rubber strap or leather band. When it was first launched, A Lange & So?hne’s new sports watch attracted divisive opinions, with commentators on blogs calling it “Lange’s code 11:59” referring to a competing luxury sports watch maker. However, it looks like the 2020 new Lange Odysseus is the Saxony manufacture’s latest expression of the luxury sports watch and the opinions of the watch connoisseur community have been very welcoming of the new Lange & So?hne Odysseus. “Around 12 years ago we (Lange) made the first attempt by making a watch like a Langematik in steel with a standard steel case and bracelet, we found that this was not the way to go. First, we felt it would annoy the owners of a PT or WG Langematik. Second, it would have been too easy.” – Anthony de Haas, Product Development Director on the birth of Lange’s first luxury sports watch, Odysseus
LUXUO and World of Watches spoke to Product Development Director Anthony de Haas abou...
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