The first company to have a carbon-neutral tyre brand at manufacturing.
The post G.S Sareen, Founder and CEO of Omni United: Humble Beginnings To Extraordinary Feats appeared first on LUXUO.

Founded in 2003, Omni United is one of the most dynamic companies in the global tyre industry. Leading the company is G.S Sareen, founder, president and CEO of the Singapore-headquartered establishment. Tyres from Omni United are highly-sought after in over 50 countries.

Managing a company for more than two decades is no easy feat, and to continuously sustain this drive for success takes more than just passion. In a recent chat with LUXUO, Sareen candidly revealed that the inspiration behind setting up Omni United was simply survival: he needed to support his family and that became his raison d?etre.
Launching Omni United

Initially, the company was simply a commercial enterprise and a source of income for Sareen, however, years at the helm of Omni United has resulted in a strong emotional attachment for him. The once transactional relationship is now a familial tie that comprises members from multiple countries, who are all ?gainfully employed?.

With a large part of the company?s business conducted in the US and Europe, the decision to make Singapore Omni United?s base was curious, to say the least. Initially, Sareen was looking to move to Dubai when he was about to leave India, his home country. After discussing with his travel agent, however, he decided to ma...